Activated charcoal is a product of burned coconut hulls (wood) making it a plant-based product. It is Vegan, Paraben-Free, Gluten-Free, and Palm-Free. Activated charcoal is also used as a detoxifying agent and is a natural odor absorber. It is also a natural detoxifier and defoliant. Activated charcoal is noted for effectively assisting in cleansing the skin, unclogging pores, removing deeper impurities, and dead skin cells, and is believed to draw out oil and debris from the skin which assists in improving oily skin, acne and making the pores appear smaller. At Aaliyah Noir, we use activated charcoal powder as our black colorant in all of our face and body products.